The GPT Group – Luxury Escapes
PRINT & DIGITAL MARKETING COLLATERAL DESIGN
The GPT Group is one Australia’s largest diversified property groups, owning and managing a $19 billion portfolio of offices, logistics buildings, business parks and shopping centres across Australia. The project was to create a captivating winter holiday campaign with Luxury Escapes. The campaign was run across 11 Office buildings in Sydney, Melbourne and Brisbane including Australia Square, Melbourne Central Tower and the Riverside Centre. The project consisted of a Lobby Display, with a surfboard, palm tree and advert, Digital artwork for lift screens, eNewsletters and website banners.