Hinterland Electrical Services Byron Bay - Full Branding Service
Branding, Apparel, Van Signage Vinyls, Stationary & Business Cards, Website Design & Squarespace Website Build
I was approached by Eli from (now) Hinterland Electrical to help him leave his franchised electrical company and go out on his own. I worked with him to choose the company name and then I created the Branding and Identity for him. From there I created business cards, van decal vinyls, stationary and a website to help attract new clients. His business has grown fast and attracted lots of positive feedback from old clients who are thrilled to see his new company.
The logo was created to be clean and simple with a not to the hinterland surrounding the Byron Shire in which Hinterland Electrical bases itself. The design of the ‘A’ in Hinterland links to the logo to the environment in which it operates.
Typographic experiments and working to balance elegance and simplicity in the logo.
(Above) Secondary Logo Design
SIMILAR PROJECTS
I was approached by Paper Moose to work with their Art Director Reese Geronimo on the branding for an exciting new clothing label called 'Murray & Smyth'. The streetwear company is inspired by youth subcultures and vintage workwear brands, particularly when clothing was union made. The task was to create a logo which was entirely unique, sturdy and timeless, taking inspiration from these youth subcultures.